​ART & CULTURE

HONG KONG ART WEEK
In 2017, Hong Kong Art Week (HK Art Week) takes on the theme “Artropolis” with a vibrant 12-day festival to the city. It was a celebration of Hong Kong’s artists, galleries and art community that played a significant role in developing the city’s art landscape on a global stage. We had a particularly memorable time planning and coordinating this event, including  media alerts, media tours, press release development, and on-site assistance. 

BONNAE GOKSON’s SECOND BOOK LAUNCH·       Following the success of Bonnae Gokson’s first book, Butterflies and All Things Sweet, which won top international design awards and received global media coverage, she launched her second book called Weddings, Butterflies, and The Sweetest Dreams. For this exciting milestone, we helped announce the new book and achieved an incredible amount of print and online coverage. The new book will reveal beautiful weddings across the world complemented with bespoke cakes curated by Bonnae for each occasion

NEW WORLD DEVELOPMENT’s ARTISAN HOUSE - THE PULSE OF WEST END
We helped identify  a selected list of targeted media, influencers, and KOLs to gain awareness of the new project by New World Development – reinforcing a strong brand narrative and reach desired target audiences with offline marketing campaigns and events.

RON ARAD SOLO EXHIBITION IN HK
In 2018, Over The Influence gallery hosted Flat Mates, a solo exhibition of Ron Arad in Hong Kong - celebrating one of the most influential conceptual designers, architects, and artists of our time. Our team was honoured to host a private media preview session to view the newest body of work by Ron Arad, paying tribute to Marcel Duchamp, the 20th century pioneer of conceptual art.