BANK OF CHINA (HK) - PRIVATE WEALTH LAUNCH EVENT

PR & Media Management | Event Production & Management  

From event concept curation to PR publicity for the launch of Bank of China (HK)'s Private Wealth service

Bank of China (HK) launched the premium Private Wealth service to help their high-end customers grow their wealth and preserve their legacy. We were honoured to contribute to the Launch Ceremony from event concept ideation, event production and management, to PR strategy formulation to promote the new initiative in the market. In addition, we assisted our client on the video production and technical set-up to enable the seamless live streaming of the full event for media guests to watch online.