​Dining

MICHELIN-STARRED NAGAMOTO 

Brand Story Curation | PR & Media Management | Influencer Management

Generating buzz through comprehensive media outreach for one Michelin star, Nagamoto

Nagamoto, a Japanese restaurant, was awarded a coveted Michelin star in 2023 by the prestigious Michelin Guide Hong Kong Macau. We were responsible for executing a comprehensive media outreach strategy, which involved pitching to local and regional dailies and weeklies, as well as prominent online media outlets and lifestyle editors. Additionally, we engaged with a range of influential bloggers, influencers, Instagrammers, and esteemed food critics to secure feature coverage and generate buzz around the restaurant's achievement.