​Dining
LAUNCH OF PERLA
PR & Media Management | Influencer Management
Bringing the regions of the Amalfi Coast, Southern Italy to Hong Kong
Perla, the latest addition to ICC Sky Dining 101, is set to take Hong Kong's Italian cuisine to new heights. Managed by the same group behind CASTELLANA in Central, Perla is a seafood-oriented restaurant that celebrates the authenticity of the cuisine and lifestyle of locals at the Amalfi coast and southern Italy. The Amalfi Coast is renowned for its fresh, high-quality seafood, thanks to its unique location where the Mediterranean and Tyrrhenian Seas meet, providing a diverse bounty of treasures from the sea. The warm and sunny weather, combined with the rich marine life in the region, has made Amalfi a must-visit destination for seafood lovers from around the world.
We were glad to offer our professional expertise in managing the media publicity for this new restaurant. We adopted a PR strategy to highlight these unique features offered by the restaurant to promote this spot to local and regional dailies, weeklies, online media platforms, feature and lifestyle editors, as well as influential food bloggers, Instagrammers, food critics as well as celebrities.
We were glad to offer our professional expertise in managing the media publicity for this new restaurant. We adopted a PR strategy to highlight these unique features offered by the restaurant to promote this spot to local and regional dailies, weeklies, online media platforms, feature and lifestyle editors, as well as influential food bloggers, Instagrammers, food critics as well as celebrities.
