ARTISAN HOUSE - THE PULSE OF WEST END
PR & Media Management | Influencer Management | Campaign Concept Development | Immersive Tour Curation
Generated over 70 media coverages of PR value of over HKD$90K
ARTISAN HOUSE, developed by New World Development, is located in Sai Yuen Lane, offering 250 units near SoHo and Central district. Our team helped promote the historic and cultural characteristics of the surrounding area to promote the latest residential project to the market from a new perspective. We managed to achieve this objective by developing the campaign concept, curating an immersive tour, and handling the PR and media publicity, as well as influencer management.